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Our People
Shefik Bey - Managing Director
Shefik’s employment tenure in market research spans more than 15 years and has specialised in the field of new technology for the last decade.
Having forged extensive experience managing qualitative and quantitative research projects for leading global technology companies, Shefik also brings a wealth of experience in areas of strategic business management and end-to-end deployment of complex and large-scale development projects.
Peter Harris - Business & Market Development
At UsabilityOne Peter is responsible for new and existing business development and market growth strategies.
Peter’s career spans retail, marketing, web and traditional market research. He has over seven years experience in designing, delivering and supporting online solutions . During this time he has become a specialist in preempting and packaging solutions for B2C and B2B organisations and his key focus areas included user interface design, customer acquisition & retention, content management and ongoing support models.
During his time at UsabilityOne Peter has been working closely with the team to enhance internal systems and secure work with some of the countries leading government agencies and most successful private organisations.
Jennifer is a Consumer Insights professional with eight years’ experience in user and market research and expertise in both online and traditional media.
She has extensive expertise designing research and analyses that illuminates the “why” underlying a diversity of business issues and translating the results into actionable insights.
Chris Gray - Research Manager
Chris’ experience includes working for a specialist online research consultancy and throughout his career he has worked with a vast range of clients across a broad number of industries including Telstra, Yahoo!7, General Mills, Honda, Toyota, Holden, Cadbury Schweppes, Discover Tasmania, City of Melbourne and Department of Broadband, Communications and the Digital Economy and Red Cross.
Michelle Daniels - Research Manager
Michelle’s skills and experience in market research coupled with exemplary interpersonal communication skills make her a valued asset for all client projects she works on.
Michelle has gained extensive usability knowledge during four years at UsabilityOne working for both commercial and government clients including the Department of Immigration & Citizenship, Yahoo!7 and Telstra.